The following release is published with permission from ATRA corporate member KINeSYS and features this year’s ambassadors. KINeSYS Performance Sunscreen is proud to announce its roster of 2024 KINeSYS Champions. Now in its sixth year, the Brand Ambassador program is a group of over 40 individuals from all walks of life. A mix of professional… Read more »
The following release was provided by corporate member and Event Standards Partner Ashworth Awards and features the company’s Dimensional Steel process. With Lunar New Year having just been celebrated on Saturday, February 10 this year, a majority of Chinese factories have shut down to celebrate with the rest of their country. This production slow down… Read more »
Announcement from Tailwind Nutrition and American Trail Running Association (ATRA) member Hardrock 100 Mile Endurance Run. Durango, Colorado — Hot off the heels of Courtney Dauwalter’s record-breaking performance at Western States using her signature Endurance Fuel flavor, Dauwaltermelon, Tailwind Nutrition is gearing up for the Hardrock 100 Mile Endurance Run, where its Endurance Fuel will… Read more »
Announcement from American Trail Running Association (ATRA) Double Track member Life Time Events – Leadville Race Series. Photos by Life Time Events. This weekend’s marathon will also kick off the Lead Challenge, a progressive series of trail runs and mountain bike events ranging from 26.2 to 100 miles for a total of 282.4 miles. Racers must complete each… Read more »
Announcement from American Trail Running Association (ATRA) Double Track member Life Time Events – Leadville Race Series. Photos by Life Time Events. The Leadville Race Series crew has been putting in the work on Mosquito Pass (which sits at 13,185 feet) for this Saturday. However, despite their best efforts to clear Mosquito Pass, Mother Nature has prevailed with… Read more »
Greek-American ultramarathoning legend Constantine “Dean” Karnazes (a long-time ATRA member) has been appointed by the Greek Ministry of Tourism as the Ambassador of Greek Tourism for the promotion of sports tourism, physical wellness and the Greek Mediterranean diet. This announcement has been provided by ActiveMedia Group in Athens, Greece. The Title The title is awarded… Read more »
Announcement from American Trail Running Association member Spectrum Sports. Shelby Farrell, Caitlin Healey, Cory Mayfield and Paul Sinclair Top The Podium At 42nd Annual Avalon 50 The 2023 Hi-Tec Run Catalina series kicked off this weekend with the 42nd Annual Avalon Benefit 50-miler and 50K. Runners took on the scenic and challenging courses, which organizers… Read more »
Announcement from the Golden Trail World Series presented by longtime American Trail Running Association member Salomon. Photos: @jsaragossa. A new race route and new winners! After 42 kilometers of grinding effort, Jonathan Albon (Team The North Face, Great Britain) and Sara Alonso (Team Salomon, Spain) win the Marathon du Mont-Blanc, with its new 2022 version… Read more »
“It’s gnarly, rocky, rooty, it’s got lots of small ups and downs to rack up the vertical without a major climb, and it’s got some incredible views that make it all worth it. It’s the type of running where you’ve gotta pay attention or else you faceplant!” – Amy Rusiecki, Race Director The Seven Sisters… Read more »
Brian Thomas, founder of Kenosha Running Company, Inc., an American Trail Running Association specialty run store member, writes about the origins of Canicross and provides tips to get you started. Canicross is a word that most have never heard, and if they have, they have no idea what it means! I fell into this category… Read more »
Inov-8 is a long time American Trail Running Association corporate member. British athlete Kristian Morgan is aiming to set a new world record for running the iconic 2,189-mile Appalachian Trail in the fastest known time. Starting on July 1st, the inov-8 ambassador hopes to break the highly sought-after speed record of 41 days, 7 hours… Read more »
Once again, the American Trail Running Association (ATRA) was present at one of the classic trail races in the state of Colorado to kick off the trail running season, the Run Through Time Marathon & Half Marathon, in the picturesque mountain town of Salida. One never knows what weather the participants will face but the… Read more »
Poles can greatly add to a more efficient trail running experience, primarily while walking on uphills. Poles are especially useful in longer in trail running races with lots of sustained or steep terrain. Walking with poles can be a good way to conserve leg power as it allows athletes to engage otherwise unused muscles in… Read more »
We’re proud to announce our theme for 2018 – Trail Stewardship: Leaving a Lasting Legacy. This initiative builds on our 2017 theme – Community: Building Trail Running Connections. One of the keystones of this year’s theme is the land on which we run. “It is imperative that we all work together to take care of… Read more »
On April 5, American Trail Running Association advisor Tom Sobal was inducted into the 2017 Colorado Running Hall of Fame during an evening ceremony in Denver. This tall and lean, soft-spoken athlete sporting a full beard and long braided pony tail said from the dais when receiving his award, “I’m honored and humbled and I… Read more »
As part of our theme for 2017; “Community: Building Trail Running Connections“, the American Trail Running Association (ATRA) introduces its new Trail Ambassador Program. Starting in January 2017, we will select individuals who do amazing things in their community, whether it be local, regional, or national, to “build trail running connections.” This could include starting a… Read more »
Press release from ATRA corporate member VeloPress. A new book, Grand Trail: A Magnificent Journey to the Heart of Ultrarunning and Racing, shares the stunning beauty and raw emotions of ultrarunning, paying tribute to the passion and splendor of the sport and lifestyle. Filled with powerful photographs and intimate stories from brothers Frederic and Alexis… Read more »
This announcement about ATRA staff was written by Nancy Hobbs, Executive Director & Founder, American Trail Running Association. Learn even more about Nancy in this recent WeRunFar profile with ATRA member iRunFar. Photo above by Robert Rhodes. We are growing and we thank you for being part of our success! As such, I wanted to take this… Read more »
Colorado Springs, CO — The American Trail Running Association (ATRA), welcomes Peter Maksimow at the newest member of the ATRA team. In his role as Outreach and Partnership Specialist, Maksimow will create opportunities and develop relationships with races, clubs, and corporations and will work on special projects and programs to help grow and expand the… Read more »
The following press release is from ATRA Switchback Corporate Member ALTRA Footwear. ATRA will be attending the 2016 Runner’s World Half & Festival on Oct. 14-16, 2016 in Bethlehem, PA. ALTRA Footwear Signs Long-Term Extension with Runner’s World To Continue as Presenting Sponsor of Runner’s World Half & Festival EMMAUS, PA – January 7, 2016… Read more »
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