Why should I get an individual ATRA membership?

With your membership you receive a subscription to Trail Times and to our e-newsletters. We also have an agreement with Ultrarunning magazine for our membership – discount on the annual subscription rate for new subscribers. If you renewed at the “premium” level, you will receive one year of Outside print publication (which is quarterly in 2025 – spring, summer, fall, and winter – with your membership (cover price is $9.99 per issue).

If I’m an ATRA premium member, do I get Outside immediately?

We send in memberships to Outside Interactive Inc. once per month, so your lag time will be between four and six weeks, but you will receive an entire year with your membership.

What other benefits are there for individual trail runners?

We have weekly giveaways for race entries, magazine subscriptions, gear, and products. Over the past five years, we have given away more than $37,000 worth of items to our ATRA members.

What are the benefits of joining ATRA as a race director?

We list your race in our searchable online events calendar and you can update your listing with photos, descriptions, and more We have an event standards program in which you can participate at no charge. We have partnered with the Nicholas Hill Group to offer event liability insurance.

Is there insurance for individual trail runner members?

At the present, ATRA does not offer an individual insurance package.

For brands & race directors who have single-track memberships or higher, when can I run my ads?

Send us your ad before the first of the month to run in an upcoming e-newsletter, or by the fifth of the months of March, June, September, or December for our quarterly newsletter inclusion. For web ads (switchback and higher level members), provide contact upon enrolling as a member and we’ll start running the ads.

Join the Trail Running Community

Connect with thousands of trail runners and support the future of our sport.

Choose Your Membership

Welcome to ATRA’s new membership processing portal. There is no transaction fee added to the price of membership. What you see is what you pay!

Supporter

$25/ Year

Includes ATRA’s quarterly newsletter Trail Times

2 Year option @ $40 Become a Member

Premium

$45/ Year

Includes ATRA’s quarterly newsletter Trail Times

Includes a one year Outside print subscription

Become a Member

Legacy

$1000/ Year

Includes ATRA’s quarterly newsletter Trail Times

legacy members will have a lifetime membership with ATRA

All donations at this level are 100% tax deductible

Become a Member

Individuals can join the American Trail Running Association (ATRA) at the $45 Premium membership level. At the “premium” level, you will receive a one-year Outside print subscription with your membership. Beginning in 2025 the magazine publishes quarterly; spring, summer, fall and winter. (The cover price is $9.99/issue). Outside Magazine brings readers the latest news and greatest stories across the entire outdoor industry, inspiring more people to spend more time outside. Outside Magazine covers everything adventure – from gear reviews and travel guides to people, politics, health, and culture.

All ATRA individual membership levels include our Trail Times newsletter, a 25% discount to Ultrarunning Magazine and access to FREE race entries in monthly ATRA prize drawings.

Race (Single Event)

$100/ Year

This membership category is for race directors with a single race.

Your event will be listed as a member in Trail Times

Link on our home page.

We will list your event in our online events calendar as an ATRA member.

ATRA race members can purchase liability insurance for your event from our insurance partner Nicholas Hill Insurance.

Become a Member

Single Track

$205/ Year

Listing & link on our home page & membership pages.

Your races highlighted on our events calendar.

First ad free in our monthly email updates.

Listing on the inside cover of our quarterly Trail Times newsletter.

One quarter page ad in Trail Times.

Become a Member

Double Track

$475/ Year

Listing & link on our home page & membership pages.

Your races highlighted on our events calendar.

2 ads in our monthly email updates.

Listing on the inside cover of our quarterly Trail Times newsletter.

2 quarter page ads in Trail Times.

Inclusion of sponsored stories, corporate announcements & press releases in the Trail Times newsletter and Trail News on our website.

Become a Member

Switchback

$1,025/ Year

Listing & link on our home page & membership pages.

Your races highlighted on our events calendar.

4 ads in our monthly email updates.

1 partner email opportunity during the year – your logo/message in a direct email campaign.

Logo and link in each of 12 email updates during the year.

Listing on the front page of our quarterly Trail Times newsletter.

Two half page ads in our Trail Times newsletter.

One website display ad for 4 months.

Inclusion of sponsored stories, corporate announcements & press releases in the Trail Times newsletter and Trail News on our website.

Opportunity to provide corporate materials (coupons, catalogues, press materials) for distribution at ATRA events.

Access to historical data & trends about trail running and racing.

Become a Member

Steep & Rocky

$2,600/ Year

Listing & link on our home page & membership pages.

Your races highlighted on our events calendar.

8 ads in our monthly email updates.

3 partner email opportunity during the year – your logo/message in a direct email campaign.

Logo and link in each of 12 email updates during the year.

Listing on the front page of our quarterly Trail Times newsletter.

Full page ad in Trail Times newsletter.

Two additional half page ad in Trail Times.

Two website display ads for 6 months.

Opportunity to include questions in ATRA online surveys.

Access to historical data & trends about trail running and races.

Inclusion of sponsored stories in “Trail News” on trailrunner.com.

Inclusion of corporate announcements and press releases in Trail Times newsletter.

Opportunity to provide corporate materials (coupons, catalogues, press materials) for distribution at ATRA events.

Become a Member

The American Trail Running Association provides multiple corporate membership opportunities for race directors and brands interested in reaching our large and growing audience of trail runners.

For Trail Runners

Trail Times newsletter, a 25% discount to Ultrarunning Magazine and access to FREE race entries in monthly ATRA prize drawings.

Visit Ultrarunning Magazine

For Race Directors

The Race membership is ideal for race directors with a single event. Race directors with multiple events can choose our Single-track membership.

Corporate Membership

For Brands

Brands can choose from among our many our corporate membership levels – Single-track, Double-track, Switchback and Steep & Rocky.

Corporate Membership

If you’d prefer not to have your membership processed online, we still offer a printable membership form! Print it, fill it out and send it with a check to our office at: American Trail Running Association, P.O. Box 9454, Colorado Springs, CO 80932.

Membership FAQs

Answers to common questions about the ATRA membership.

Why should I get an individual ATRA membership?
With your membership you receive a subscription to Trail Times and to our e-newsletters. We also have an agreement with Ultrarunning magazine for our membership – discount on the annual subscription rate for new subscribers. If you renewed at the “premium” level, you will receive one year of Outside print publication (which is quarterly in 2025 – spring, summer, fall, and winter – with your membership (cover price is $9.99 per issue).
If I’m an ATRA premium member, do I get Outside immediately?
We send in memberships to Outside Interactive Inc. once per month, so your lag time will be between four and six weeks, but you will receive an entire year with your membership.
What other benefits are there for individual trail runners?
We have weekly giveaways for race entries, magazine subscriptions, gear, and products. Over the past five years, we have given away more than $37,000 worth of items to our ATRA members.
What are the benefits of joining ATRA as a race director?
- We list your race in our searchable online events calendar and you can update your listing with photos, descriptions, and more
- We have an event standards program in which you can participate at no charge.
- We have partnered with the Nicholas Hill Group to offer event liability insurance.
Is there insurance for individual trail runner members?
At the present, ATRA does not offer an individual insurance package.
For brands & race directors who have single-track memberships or higher, when can I run my ads?
Send us your ad before the first of the month to run in an upcoming e-newsletter, or by the fifth of the months of March, June, September, or December for our quarterly newsletter inclusion. For web ads (switchback and higher level members), provide contact upon enrolling as a member and we’ll start running the ads.

The Trail Running Community Needs You

Whether you're looking for your next race, want to connect with fellow runners, or support trail advocacy—ATRA is your home base for everything trail running.

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