Welcome CamelBak: presenting partner of our new Trail Ambassador Program

We’re excited to announce CamelBak as the presenting partner of our newly launched Trail Ambassador Program.  Starting this month, we’ll will select an individual who does amazing things in his or her community, whether it be local, regional, or national, to “build trail running connections.”

American Trail Running Association (ATRA) Trail Ambassadors will receive CamelBak hydration products, gear from supporting partners, and be featured in our Trail News section on trailrunner.com.  Look for a new trail ambassador profile each month.

“We’re thrilled to partner with CamelBak to help us recognize great people doing great things in their communities,” said Nancy Hobbs, ATRA Executive Director. “Having industry leaders commit resources to this program speaks volumes to their support of trail running at the grass roots level. CamelBak is one such leader and we look forward to working with their team to develop and promote this exciting new program.”

“2017 is a big year for the CamelBak run line. Our all new run hydration gear is designed with the trail and ultra running community in mind so ATRA is a natural partner for us to help keep this community hydrated!” said Kevin Taylor, Associate Marketing Manager at CamelBak. “ATRA is an integral pillar of the ultra and trail running communities and they will be a key partner for us in sharing this new hydration product line that we’re very excited about here at CamelBak!”

Nominations are now being accepted for the ATRA Trail Ambassador Program presented by CamelBak. Contributions such as constructing or repairing trails, introducing young people to the sport, writing a column about trail running for a local newspaper or directing a trail race series.  Nominate a trail ambassador today and share their good work with others.

If you know of a deserving individual, send your nomination to Nancy Hobbs (nancyhobbs@trailrunner.com), and Eve Mills (evemills14@gmail.com).  Be sure to include your name and contact information, the name, email, and phone contact for your nominee, and up to 1000 words about the nominee’s contributions to his or her mountain, ultra or trail running community.

About CamelBak®
CamelBak is a brand of Vista Outdoor Inc., an outdoor sports and recreation company. For more information on CamelBak go to www.camelbak.com.

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