Tailwind Nutrition Celebrates Home State with Release of Colorado Cola

Press release from ATRA double track corporate member Tailwind Nutrition, a Colorado-based nutrition company, releases its new product on the state’s 143rd anniversary.

Durango, CO – August 1, 2019 – Tailwind Nutrition releases its newest flavor, Colorado Cola, today on Colorado Day, the anniversary of Colorado’s admittance to the United States. Inspired in equal parts by the cola that many runners drink at aid stations and the state that Tailwind calls home, Colorado Cola will be available online and internationally at retail starting today.

“When we started developing this newest flavor, we knew we wanted to somehow pay homage to our home state,” says Tailwind Nutrition co-founder Jennifer Vierling. “To celebrate its rich and wild heritage and its world renown as an outdoor mecca was important to us. Our company was founded in Durango, CO, is still based here today, and this is where all of our production and testing takes place—Colorado is our home, and it’s such an incredible place.”

Reminiscent of cola treats from childhood, Colorado Cola contains 35mg of caffeine per 100 calories and is designed to provide all-day nutrition in a flavorful drink that will not upset the stomach. Like Tailwind’s other products, Colorado Cola contains no artificial flavors, ingredients, preservatives, soy, or dairy, and is non-GMO, gluten-free, and vegan. The sports drink mix provides rapid and sustained energy, is easy on the stomach, replenishes electrolytes at the same proportion in which they are sweat out, and has a mild yet satisfying flavor that is easy to drink all day.

Founded in Durango, CO by endurance athletes, Tailwind Nutrition’s product line-up includes Endurance Fuel and Rebuild Recovery, the first sports recovery drink based on a patent-pending perfectly complete protein. All of Tailwind’s products are vegan, free of artificial ingredients and common allergens like soy, dairy and gluten, and non-GMO.

Photo: Colorado’s Kendall Mountain Run.

About Tailwind Nutrition
Since 2012, Tailwind Nutrition has been manufacturing all-natural endurance nutrition products that are free of GMOs, dairy, soy, and gluten, are easy to digest, and support an athlete’s fueling and recovery needs during exercise. Owned, operated and manufactured in Durango, CO, Tailwind Nutrition’s specially formulated drink mixes help athletes perform and compete at their highest level without the worry of food allergies or sensitivities. Tailwind is all you need, all day. Really. For more information visit tailwindnutrition.com