Continued from Part 1 of Bhutan’s Snowman Race Raises Climate Change Awareness. “I found all my expectations surpassed.” — Sarah Keyes, Snowman Race participant, Eastern Mountain Endurance coach, ATRA advisory board member and professional runner. After a two-year hiatus due to the coronavirus pandemic, The inaugural Snowman Race was held successfully on October 13, 2022…. Read more »
Posts Tagged: Climate Action
Bhutan’s Snowman Race Raises Climate Change Awareness – PART 1
“It’s just a race, or is it?” “It’s just a race.” A phrase I might console myself with after a tough race. Forget what didn’t go as planned. I’ve crossed the finish line and it’s time to find free food, get my SWAG bag and leave. Dispel my post race over-analysis: “What if I paced… Read more »
US Trail Running Conference Webinar Inspires Climate Action Champions
Announcement from American Trail Running Association partner US Trail Running Conference. UltraSignup powers ATRA’s individual and corporate membership registration. Industry experts summarize key factors to propel the sport towards achieving a zero carbon footprint The fourth webinar in a nine-webinar series introduced by the US Trail Running Conference and presented by the leading trail registration… Read more »
A Trail Runner’s Call for Climate Action
This article was written by trail runner and Dartmouth College student Soleil Gaylord. As we close out 2020, Soleil’s call for climate action caps off a difficult past 12 months for people and the planet. Climate Action was the American Trail Running Association’s theme for 2020. I will remember 2020 as the year of coronavirus… Read more »
How Protect Our Winters (POW) Engages Trail Runners in Climate Change Policy
Tayte Pollmann’s articles are supported by American Trail Running Association corporate member Nike Trail Running. You can follow Tayte’s adventures on Facebook, Twitter and Instagram. If you liked this article, read even more of Tayte’s articles on our website. Protecting the trails and environment is our responsibility as a trail running community to ensure we… Read more »
Runners for Public Lands Publishes Its Environmental Commitments
Launched on Earth Day, 2019, Runners for Public Lands (RPL) is a laboratory for experiments in runner environmental activism. RPL is a 501(c)(3) non-profit environmental organization committed to diversity, equity, inclusion, and justice, and to doing conservation work and environmental advocacy based on training in these areas. Consistent with our 2020 theme of “Climate Action”… Read more »
GU Energy Labs Joins Our Event Standards Program
The American Trail Running Association (ATRA) welcomes GU Energy Labs as a brand partner in our Event Standards Program. The ATRA Event Standards Program debuted in 2012 and includes vendors and suppliers as partners to assist trail race directors in meeting our 15 criteria necessary for staging a safe and well-organized event. As part of… Read more »
Climate Neutral Proudly Certifies More Than 70 Companies
Press release from Climate Neutral, a non-profit organization creating the new trusted consumer standard for corporate climate action. Climate Action is ATRA’s 2020 theme. Trail running footwear manufacturer Icebug is one of Climate Neutral’s committed brands. For Earth Day, dozens of brands unite under a new standard for climate action. Climate Neutral, an independent non-profit… Read more »
Climate Action: Our Theme for 2020
The American Trail Running Association (ATRA), is proud to announce “Climate Action” as our theme for 2020. This important topic follows our recent annual themes including last year’s Trail Running Responsibly, 2018’s Trail Stewardship: Leaving a Lasting Legacy, and the 2017 theme, Community: Building Trail Running Connections. At ATRA, our mission is to represent and… Read more »
Outdoor Retailer Winter 2020: Sustainability & Climate Action in Motion
Peter Maksimow is an ATRA Event Specialist and lives in Manitou Springs, Colorado. He is also an elite trail runner, plogger and member of the silver medal winning US team at the 2015 World Long Distance Mountain Running Championships. Photos by Peter Maksimow. The Outdoor Retailer show (OR) held biannually in Denver, CO—supported and sponsored… Read more »