For 2019, RaidLight adds footwear to its arsenal of trail running gear and will continue to support our View from the Pack series of articles highlighting every day trail runners telling their stories.
We’re proud to announce that RaidLight will continue as our presenting partner of View from the Pack. Since the program began in 2018, eight trail runners have had their stories celebrated through Trail News articles. We recognize these athletes efforts to grow trail running in their community. Additionally, these honorees have received custom-RaidLight packs branded with the American Trail Running Association (ATRA) logo.
“We have had an outstanding relationship with RaidLight and we’re thrilled to continue the View from the Pack program in 2019 with RaidLight’s partnership,” said Nancy Hobbs, ATRA Executive Director. “The honorees thus far have included trail runners and volunteers representing eight states – MN, PA, ME, CO, TX, MA, NC, and IN. We want to expand our reach in the coming year to feature everyday athletes, weekend warriors, and the unsung heroes who volunteer and build community on the trails in their hometowns and beyond.”
For the program in 2019, RaidLight will give footwear to the View from the Pack trail runners. RaidLight has introduced six trail running shoes – three for men and three for women – in the US marketplace.
Adam Harmon, with RaidLight North America, said “We are excited to continue our partnership with the American Trail Running Association to recognize core, everyday members of the trail running community. The sport we love would not be where it is today without the dedication given by so many individuals that go unrecognized. As a company founded by and made of trail runners we know the grit, determination, and sacrifices it can take to continuing doing what you love. We want to hear your stories and recognize you for your dedication to our sport.”
ATRA president Adam Chase added, “RaidLight’s continued support of ATRA and the View from the Pack program is most appreciated, although we may need to rename it the ‘View from the Shoe’ now that RaidLight has introduced trail running footwear to the US market.”
If you would like to nominate someone, or have your story considered for the View from the Pack presented by RaidLight, contact firstname.lastname@example.org. Include your name, and if relevant, your nominee’s name and contact information, and up to 500 words about you, or your nominee. We will contact each candidate with follow-up questions and feature one runner or volunteer each month. Those chosen for the program will receive a pair of trail running shoes from RaidLight.