The Event Standards Program was created in 2012 to assist trail race directors in meeting our 15 criteria necessary for staging a safe and well-organized event. The Event Standards Partner Program was added in 2015 to further assist event directors by connecting them with industry leading brands with products and services for trail running races.
“There are many registration platforms to choose from and we are delighted to work with Race Roster in the coming year, not only to process our memberships, but as a preferred partner in our Event Standards program,” said Nancy Hobbs, American Trail Running Association (ATRA) Executive Director. “Race Roster has an innovative platform as well as creative ways to help grow our membership by partnering with existing clients in the trail space. This youthful company has superb customer service, patient programmers and the ability to take an idea and build an exciting network.”
Director of Business Development at Race Roster, Brandon Laan, shares his enthusiasm about the prospects of working with ATRA, “Race Roster is extremely passionate about the ATRA partnership. Since 2015 Michael Wardian, US ultra running legend and Race Roster ambassador, alongside Rob Tranter, 2013 Canadian Ultra-Trail Team Member and Race Roster Senior Business Development Associate, have been working diligently to help grow trail and ultra race participation. Our hope at Race Roster is to provide exemplary support to the ATRA members the same way we have with thousands of endurance races.”
Race Roster is the fastest growing endurance registration website in North America serving event organizers and their participants. Local and internationally recognized trail running events have worked with Race Roster to launch new trail events and grow existing events with its technology. Every event can create and customize a page independently or with the help of an account specialist. Year after year Race Roster dashboards provide comparisons, trend analysis and timely marketing insights based on real time data. With well-known ambassadors like Michael Wardian, Race Roster team is excited to support the exploding growth of trail running races in North America.
To learn more about the Event Standards Program, visit https://trailrunner.com/about-atra/events-standards-program/. To learn more about Race Roster, visit www.raceroster.com.