Press release from ATRA corporate member Race SLO. Inaugural Warrior Trail Run Adventure race launches the #CaliforniaWarrior campaign for people to share their personal inspiring stories; register today to be part of a one-of-a-kind “California Warrior” off-road experience at Camp San Luis Obispo on March 23-24, 2018. SAN LUIS OBISPO, California – The inaugural Warrior… Read more »
This post was originally published at USTrailRunningConference.com and is reprinted with permission. Samantha Pruitt is the Founder & CEO of ATRA member Race SLO, an ultra running athlete and lover of human bad-assery. Samantha spoke with US Trail Running Conference Director Terry Chiplin. Terry: Race SLO has been around since 2008. How long have you… Read more »
Press release from ATRA member The Endurance Race Series. The ERS is excited to officially announce the addition of a new “Winter” trail running series located in San Diego, CA. The new trail series is called the “Sunshine Series”, and will see a total of 5 events on the schedule from September 2017- March 2018…. Read more »
Reprinted with permission from ATRA corporate member Under Armour. Writer: Carly Terwilliger. Photos courtesy of Myke Hermsmeyer. Under Armour’s inaugural Mountain Running series wrapped up in Copper Mountain this weekend. The road to the Rockies ran through a kickoff event in Mt. Bachelor, OR and also wound through the Appalachians in Killington, VT. The newly… Read more »
The American Trail Running Association (ATRA) is pleased to announce that its members can benefit from special rate life insurance for runners, from our official partner Health IQ. Health IQ works with innovative insurance carriers to offer runners special rates on life insurance. As a licensed insurance agency in all 50 states, Health IQ has… Read more »
Press release by ATRA corporate member Race SLO. Second edition hosted by HomeFed and PG&E drew more than 1,000 runners and featured four challenging trail run courses – 50 mile ultra, marathon, half-marathon and 5 mile – at pristine, private Wild Cherry Canyon in Avila Beach; post-event Race SLO Dirt Festival celebrated with live bluegrass… Read more »
Press release from ATRA corporate member TriSport SA. The Namaqua Quest 3 Day Trail Running Stage Race, organized by TriSport SA in partnership with WildTrail SA, takes place every year during Namaqualand’s colourful flower season. This year, however, due to the crippling drought, not many flowers were visible but that did not deter athletes from… Read more »
Press release from ATRA corporate member AdventureCORPS, Inc. On July 10-12, AdventureCORPS presents its legendary STYR Labs BADWATER® 135. Now in its 40th year, the world-renowned event pits up to 100 of the world’s toughest athletes against one another and the elements. In scorching temperatures and at altitudes as high as 8,360 feet (2548m), runners,… Read more »
Press release from ATRA corporate member Camelbak. Camelbak also sponsors our ATRA Trail Ambassador program. It’s an awe-inspiring world out there, with life-enhancing moments to experience and to learn from, and the CamelBak Pursuit Series arrives in 2017 to invite urbanites back into the outdoors and to reconnect with nature. Placing boundless opportunities into the… Read more »
Written by Peter Maksimow. Barr Trail Mountain Race is a member of the American Trail Running Association. Women who finish on the podium at the Barr Trail Mountain Race this summer can expect to win 20 percent more than their male counterparts. The prize amounts have been increased to $420, $300, and $180 for the… Read more »
Press release from ATRA corporate member AdventureCORPS. THE WORLD’S TOUGHEST FOOT RACE CELEBRATES 40th ANNIVERSARY OF ICONIC ROUTE FROM DEATH VALLEY NATIONAL PARK TO MOUNT WHITNEY: INTRODUCING THE 100 WORLD’S TOUGHEST ATHLETES Death Valley, CA: On July 10-12, AdventureCORPS presents its legendary STYR Labs BADWATER® 135. Now in its 40th year, the world-renowned event pits… Read more »
Press release from ATRA corporate member TriSport SA. Transkei, Wild Coast, Pondoland, what does the mind’s eye conjure up when it hears these words? Massive cliffs, rough seas, friendly locals, and pristine beaches, or possibly ocean-going cows, colourful rondavels pock marking the landscape or children screaming “SWEATIE, SWEATIE!”? Yes, the Transkei is undeniably and incredibly… Read more »
The American Trail Running Association (ATRA) announces Ashworth Awards will return for the second consecutive year as the preferred awards partner in its Event Standards Program. ATRA’s Event Standards Program was introduced in 2012, and includes vendors and suppliers as partners to further assist trail race directors in meeting ATRA’s 15 criteria necessary for staging… Read more »
Trail running tips for women is a series of articles sponsored by ATRA corporate member inov-8. We will hear from other inov-8 ambassadors and team members, listen to their stories and provide tips for women on the trails in our Trail News section throughout 2017. If you have questions for a future installment in this… Read more »
We’re proud to announce that longtime corporate member OrthoLite has renewed their partnership and will continue to be known as the official insole of the American Trail Running Association (ATRA). Additionally, OrthoLite will join supporting partner adidas TERREX, in the newly launched ATRA Trail Ambassador Program presented by CamelBak. OrthoLite has been a major supporter of… Read more »
MYLAPS Sports Timing has entered their second year as a preferred partner in ATRA’s Event Standards Program. Introduced in 2012, the program includes vendors and suppliers as partners to further assist trail race directors in meeting ATRA’s 15 criteria necessary for staging a safe and well-organized event. “MYLAPS is a leader in the industry evidenced… Read more »
Press release from ATRA corporate member AdventureCORPS®, Inc.. Follow the “live” webcast and real-time GPS Tracking! AdventureCORPS®, Inc. hosts the BADWATER® Salton Sea 81-Mile Ultramarathon annually in May and the fifth annual edition takes place this weekend on Sunday-Monday, April 30 – May 1, 2017. This remarkable event challenges teams of two or three ultrarunners… Read more »
Press release from ATRA corporate member Camelbak. Photos from UROC. Bad to the Bone Sports™, creators of the Ultra Race of Champions (UROC 100k, 50k, 25k), has signed a multi-year partnership with CamelBak ®. The Ultra Race of Champions is one of the most well-known ultras in the USA. Now in its seventh edition, it… Read more »
Press release from ATRA corporate member TriSport South Africa. The weekend of 8 and 9 April was a girls only weekend like no other! Ladies from as far as Limpopo and even Namibia joined the TriSport team for a fun weekend of trail running where runners could let down their hair, laugh, shout, cry, and… Read more »
Press release from ATRA corporate member La Sportiva. La Sportiva NA and and Adventure Fit have partnered to introduce the Trail Run Relay. Debuting in Lyons, CO on June 3, 2017, the Trail Run Relay is a social and challenging race where 2- or 4-person teams take turns running a single 5km loop. To make things… Read more »
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