Press release from ATRA corporate member La Sportiva. La Sportiva NA and and Adventure Fit have partnered to introduce the Trail Run Relay. Debuting in Lyons, CO on June 3, 2017, the Trail Run Relay is a social and challenging race where 2- or 4-person teams take turns running a single 5km loop. To make things… Read more »
Press release from ATRA corporate member Salomon Running. Stevie Kremer has been a member of several world championship mountain & trail running teams funded by the American Trail Running Association. Three summer events in California, Oregon and New Hampshire help women be their sweatiest, dirtiest, happiest selves. Salomon today announces its sponsorship of REI Outessa,… Read more »
Press release from ATRA corporate member Altra Footwear. Other ATRA corporate members mentioned in the press release include the Western States 100 Mile Endurance Run, Aravaipa Running’s Javelina Jundred, Ultrarunning Magazine. Altra Footwear announces its 2017 Endurance Team, featuring an incredible group of 31 men and 21 women from across the globe, including road and… Read more »
Press release from ATRA corporate member Badwater® / AdventureCORPS®, Inc.. The BADWATER® ultra running experience returns to the East Coast when the fourth BADWATER CAPE FEAR race takes place on Bald Head Island, North Carolina this Saturday, March 18, 2017. With 50km and 51-mile race options, Badwater® Cape Fear features a twelve-mile warm-up on the… Read more »
Press release from ATRA corporate member inov-8. Trail running brand inov-8 is launching its biggest-ever competition with seven lucky winners set to scoop an all-expenses-paid trip to the Lake District – the home of inov-8 and UK trail running. The GET A GRIP COMPETITION provides runners with the opportunity to win a five-day experience (June… Read more »
Press release from Suunto. Salomon / Suunto is an American Trail Running Association corporate member. TEAM Unlimited LLC, owner and producer of the XTERRA World Tour, today announces Suunto as the official GPS sports watch of XTERRA in the United States and a marquee patron of the XTERRA Pan America Tour. The partnership puts Suunto,… Read more »
The American Trail Running Association (ATRA) is delighted to announce Motel 6 as our newest partner in the Event Standards Program. Introduced in 2012, the ATRA Event Standards Program is designed to help event directors organize safe and well organized trail running race. The partner program includes product & service providers to further assist trail race directors in meeting the… Read more »
Press release from ATRA corporate member Spectrum Sports Management. Spectrum Sports Management, the leading Southern California sports management event production and sponsorship agency, unites with Honey Stinger for its upcoming RunCatalina events, including the Avalon 50K/50M Benefit Run, Catalina Island Marathon and Catalina Eco Marathon. All runners are invited to travel to Catalina Island to participate… Read more »
Press release from ATRA corporate member AdventureCORPS®, Inc. AdventureCORPS®, Inc., hosts of the Badwater 135 Ultramarathon, is currently accepting applications for this year’s race, scheduled for July 10-12, 2017. Now in its 40th year and recognized globally as “the world’s toughest foot race,” this iconic race pits up to 100 of the world’s toughest athletes –… Read more »
Press release from ATRA corporate member inov-8. Photos of Yassine Diboun from inov-8. inov-8, the All-terrain running brand, has announced its title sponsorship of the 2017 Rainshadow Running Race Series. The sponsorship is a year-long partnership that includes 16 trail races of varying distances from 25-100k across the Pacific Northwest, including the Western States 100 Mile… Read more »
Story from ATRA corporate member inov-8 about their three-year partnership with Lakeland Trails. Written by Carl Fallowfield and originally published on the Cumbria Crack. Photos by James Kirby. We enjoy sharing news about international events to broaden the scope of our mountain and trail running family. Lakeland Trails, which attracted 12,500 trail runners to its events in 2016,… Read more »
We’re excited to announce CamelBak as the presenting partner of our newly launched Trail Ambassador Program. Starting this month, we’ll will select an individual who does amazing things in his or her community, whether it be local, regional, or national, to “build trail running connections.” American Trail Running Association (ATRA) Trail Ambassadors will receive CamelBak hydration… Read more »
Press release from ATRA corporate members Aravaipa Running and Altra Footwear. Photos provided by Aravaipa Running. Altra Footwear will be the presenting sponsor for Aravaipa Running’s 2017 & 2018 Black Canyon Ultras with the 2017 race taking place February 18. The Black Canyon Ultras feature point to point 100k & 60k courses along the world-class… Read more »
We are proud to announce Race Roster as the newest partner in our Event Standards Program. The Event Standards Program was created in 2012 to assist trail race directors in meeting our 15 criteria necessary for staging a safe and well-organized event. The Event Standards Partner Program was added in 2015 to further assist event… Read more »
Starting this month, the American Trail Running Association (ATRA), and inov-8, will partner on a new series of articles about trail running tips for women. Record-breaking runner Jasmin Paris (pictured above, left), who is supported by trail running brand inov-8, will be featured in our Trail News section this month in the first of several installments…. Read more »
Press release from ATRA corporate member TriSport South Africa. Two days before Christmas runners from all across the Garden Route gathered in Glentana to take part in TriSport’s Sunset Beach Run. The Garden Route is known for its exquisite beaches, and looking at the 30km non-stop stretch of beach between Glentana and Mossel Bay, it’s… Read more »
Press release from ATRA corporate member TriSport South Africa. The Garden Route is renowned for its natural beauty and the NMMU campus at Saasveld, which played host to these events, is no exception. Lush green vegetation and thick undergrowth as well as an abundance of bird and wildlife make this area a feast for the… Read more »
Press release from ATRA corporate member Spectrum Sports Management. Spectrum Sports Management, the leading Southern California sports management event production agency, announces the return of their annual Tejon Ranch Trail Half Marathon & 10K on Saturday, April 22, 2017. Runners will have the opportunity to explore one of the greatest land conservations in the west… Read more »
In 2012 the American Trail Running Association introduced its Event Standards Program, and recently has included vendors and suppliers as partners to further assist trail race directors in meeting ATRA’s 15 criteria necessary for staging a safe and well-organized event. “LPTent USA is a perfect fit as a partner in our Event Standards Program,” said… Read more »
Press release from ATRA corporate member Leslie Jordan, Inc. Portland, OR – Leslie Jordan, Inc. is proud to announce it’s recent expansion to include design and manufacturing of event Medals and Medallions. In addition to providing race day apparel, the decision to include Medals was generated by customers need. “We recognize that many Race Directors… Read more »
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