Posts Categorized: Corporate Members

Altra Footwear Signs New Athletes for its 2017 Endurance Team

Press release from ATRA corporate member Altra Footwear.  Other ATRA corporate members mentioned in the press release include the Western States 100 Mile Endurance Run, Aravaipa Running’s Javelina Jundred, Ultrarunning Magazine.  Altra Footwear announces its 2017 Endurance Team, featuring an incredible group of 31 men and 21 women from across the globe, including road and… Read more »

Win a trip to the home of UK trail running with inov-8

Press release from ATRA corporate member inov-8. Trail running brand inov-8 is launching its biggest-ever competition with seven lucky winners set to scoop an all-expenses-paid trip to the Lake District – the home of inov-8 and UK trail running. The GET A GRIP COMPETITION provides runners with the opportunity to win a five-day experience (June… Read more »

Suunto Named Official GPS Sports Watch of XTERRA in U.S.

Press release from Suunto. Salomon / Suunto is an American Trail Running Association corporate member. TEAM Unlimited LLC, owner and producer of the XTERRA World Tour, today announces Suunto as the official GPS sports watch of XTERRA in the United States and a marquee patron of the XTERRA Pan America Tour. The partnership puts Suunto,… Read more »

Motel 6 joins ATRA as a preferred partner in our event standards program

The American Trail Running Association (ATRA) is delighted to announce Motel 6 as our newest partner in the Event Standards Program. Introduced in 2012, the ATRA Event Standards Program is designed to help event directors organize safe and well organized trail running race.  The partner program includes product & service providers to further assist trail race directors in meeting the… Read more »

Spectrum Sports partners with Honey Stinger

Press release from ATRA corporate member Spectrum Sports Management. Spectrum Sports Management, the leading Southern California sports management event production and sponsorship agency, unites with Honey Stinger for its upcoming RunCatalina events, including the Avalon 50K/50M Benefit Run, Catalina Island Marathon and Catalina Eco Marathon. All runners are invited to travel to Catalina Island to participate… Read more »

Application Window Open Until February 2 for Badwater® 135

Press release from ATRA corporate member AdventureCORPS®, Inc. AdventureCORPS®, Inc., hosts of the Badwater 135 Ultramarathon, is currently accepting applications for this year’s race, scheduled for July 10-12, 2017. Now in its 40th year and recognized globally as “the world’s toughest foot race,” this iconic race pits up to 100 of the world’s toughest athletes –… Read more »

inov-8 gets a grip on Pacific Northwest mud with Rainshadow Running

Press release from ATRA corporate member inov-8.  Photos of Yassine Diboun from inov-8. inov-8, the All-terrain running brand, has announced its title sponsorship of the 2017 Rainshadow Running Race Series. The sponsorship is a year-long partnership that includes 16 trail races of varying distances from 25-100k across the Pacific Northwest, including the Western States 100 Mile… Read more »

inov-8 announces partnership with prominent UK trail running event

Story from ATRA corporate member inov-8 about their three-year partnership with Lakeland Trails. Written by Carl Fallowfield and originally published on the Cumbria Crack. Photos by James Kirby. We enjoy sharing news about international events to broaden the scope of our mountain and trail running family. Lakeland Trails, which attracted 12,500 trail runners to its events in 2016,… Read more »

Welcome CamelBak: presenting partner of our new Trail Ambassador Program

We’re excited to announce CamelBak as the presenting partner of our newly launched Trail Ambassador Program.  Starting this month, we’ll will select an individual who does amazing things in his or her community, whether it be local, regional, or national, to “build trail running connections.” American Trail Running Association (ATRA) Trail Ambassadors will receive CamelBak hydration… Read more »